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Local vs. global maxima, why products die, and how to build things that work
"First mover" is a label, not an outcome
First principles, the Apollo Program, and a framework for allocating resources
Cocaine, STDs, and how to use risk asymmetries to your advantage

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The cowboy's aircraft
Some of my recent reading, with a little commentary
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Spy planes, the Singularity, and Jeff Bezos
The first rule of relationships and how to think like Richard Branson
Notes on the swiss army knife of the skies
Notes on the book of the 21st Century
How to build a business which can't be competed away
How sexiness makes us feel about usability
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Eric Button's Substack

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